Michael and Shayna Perlman Sr. Journalists – Raver Mag.
Cover Photo Credit:
Dexter Coffman for Insomniac Events
Inside Photo Credit:
Demian Becerra for Insomniac Events Dexter Coffman for Insomniac Events Graham John Bell for Insomniac Events
Transcribed by Michael Beas
Raver Magazine caught up with experience creator, businessman, philanthropist, film producer, and night owl Pasquale Rotella. For more than 25 years, Pasquale has changed the way we envision the world of dance music. He is an artist in his field and master creator that has crafted a legacy through unity. There is passion in his voice – a steadfast eagerness to put together the best dance music event the world has ever seen. While some in his field fail to pay attention to detail, Pasquale and the Insomniac Events team dominate. They leave nothing to chance as they put forth a production that is grand and filled with one thing at the heart… The Love of Music
What made you bring EDC to Las Vegas Motor Speedway? There’s lot of places you can go. What brought you here?
The support from the city was a big reason. I was searching out a venue after being in LA for so long because we outgrew the Coliseum. It was hard. I mean it’s not easy to find a place that is this large and then a city that can handle it. The airport, how close it is to the hotels, and then how large the Speedway is. All the logistics. It felt like the best place. And there were some options but when the mayor came out with a martini glass in hand I knew that this was the spot.
EDC 2019 is a stark contrast from the original EDC you had. It was a concert hall in LA. How far did you think this was going to get 25 years ago coming to now? Obviously not the behemoth it’s become. This couldn’t have been in your vision. Did you see this becoming such an explosion per se?
I mean I did see a massive crowd. I used to dream about throwing events before I organized my first one. I used to throw parties at my house and stuff like that, but when I came to techno music and house music I imagined a sea of people that was endless. I didn’t think about one thousand people or 450,000 people. I really just envisioned…I was so hyped on the idea of it all and I just loved it and still love it so much that it wasn’t so much about the details, like how many people would come. It was more about that I want EVERYONE to come. Everyone needs to experience this. Everyone needs to hear this. Everyone needs to be touched by this in some way and check it out. Because I felt like it was so good for the soul and for the mind and such. It’s just this beautiful scene. It was a simple vision like that.
Music brings everyone together. Music has no barrier; No language barrier. Everyone enjoys it and it’s amazing.
I agree. It does something magical. Walking through the gates they become their best selves, because the culture does that to people. I love it for those reasons. It can be an escape, but for me it also feels like it centers me. It’s more than just getting away from problems in life. It helps my life be better and happier. I love it for that reason. It’s what I want, not just for myself but for everyone.
Everyone knows you for EDM and for all these festivals.
What outside of, if there is anything outside of EDM, do you enjoy? Hobbies, activities. Or do you just on your downtime enjoy doing nothing when you’re not involved in this?
Whenever I have downtime, family comes first. I mean, family comes first regardless of work or anything else, but I do absolutely love surfing. I just actually started surfing a little bit more recently. I love it. I also – this is going to sound crazy, but I love going out to festivals, other festivals. I still go out and party with friends.
Bonus Question for you: ketchup?
So on French fries, ranch or
For me, hands down ketchup. I mean I’ll do it (ranch). It’s a little different of a flavor, but yeah. Ketchup can’t go wrong. I love it.
• EDC Las Vegas 2020 and all of Camp EDC sold out in record time.
• Insomniac donated 750 Camp EDC ShiftPods, hundreds of water canteens, and raised over $40,000 to help aid the victims of Hurricane Dorian in the Bahamas.
• EDC Las Vegas is the largest dance music festival in the world, welcoming more than 450,000 Headliners in attendance in 2019
• Each nightly firework finale contains 11,600 gerbs, mines, comets, Roman candles, water falls, strobe pots and multi shot devices that will range in height between 100 and 400 feet.